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International trainers and storytellers

Stick of Rock

Many presentations and speeches fail because they do not have a core message that runs throughout.

Britain started the tradition of selling sticks of rock at tourist resorts.

Normally about 20 cms in length, brightly coloured on the outside, with a message written through the whole length of it.

We read that David Cameron always asked his speech writers for the ‘stick of rock’ running through his speech.

We rather like this very visual synonym to check your key message runs through your presentation.

Are you delivering your stick of rock?


Posted by Sally Clare on Wednesday, November 6th, 2019 in FeaturesNews
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