The pulling power of stories
As push strategies of over promising and bragging lose traction, marketers have turned to the pull tactics of
effective storytelling.
As push strategies of over promising and bragging lose traction, marketers have turned to the pull tactics of
effective storytelling.
Simon Sinek is passionate about companies needing to value their people more – to put them first. Because when they do, employees are more committed to the company’s vision and are much happier.
There’s a new book just been published called “The Class Ceiling” by Sam Friedman & Daniel Laurison. www.goo.gl/gC5QZk In it they argue that the class ceiling nowadays is more about your ‘fit and polish’ to be ‘just like us’ than money, contacts and schooling.
This is the time of year when most of us think about making changes even if we do nothing in the end to make those changes. We’ve got some go to advice when we start to procrastinate…
How would you feel if you’d paid good money for a ticket to see an outstanding performer and yet when you arrive at the venue you get a note to say the star of the show is unavailable that day? Gutted – right? If the performance goes well you can applaud the understudy, but if it is a flop – then you’d feel hard-done-by.
Speakers’ Corner would like to thank our clients and friends for their support through 2018. This is a very simple but nonetheless heartfelt way of thanking you – but just sometimes we can receive a thank you with an extra.